COMM 623 - Telecommunications Operations: A Leadership Approach

Credits: 3

This course covers two areas: 1) management of broadcast stations and cable systems, both commercial and non-commercial and 2) leadership theory and practice. Cases and topics specific to the telecommunications industry will be stressed. Topics will include management theories, functions and roles. Principles of leadership will be applied to personnel management, sales management, promotion and marketing, and program management. Different leadership approaches will be examined including, but not limited to skills approach, style approach, situational approach, and contingency theory. Culture and leadership, leadership ethics, and women and leadership will be addressed.

Term(s) Offered:

Check course availability in Fall 2024

Check course availability in Spring 2025

Check course availability in First Summer 2025

Check course availability in Second Summer 2025