SPTM 690 - Special Topics in Sport Management

Credits: 3

This course presents an in-depth study of selected topics of current interest and importance in sport management and administration. Topics may include the following: fitness management, facilities management, public relations in sport, sales management and techniques, entrepreneurship, event management, applied market research or consulting projects, sponsorship creation, management and valuation, college athletic administration, brand management.

Term(s) Offered:

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