| Student ID:__________________________ Student Name:_______________________ Adviser Name:_______________________ | Bulletin: 2024-2025 Undergraduate Bulletin Program: Marketing Minor Minimum Credits Required:__________________ | |||
Marketing MinorRomain College of Business 18 hours |
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Romain College of Business MinorsAcademic minor programs may be completed in accounting, business administration (only available for non-business majors), computer information systems, computer science, economics, entrepreneurship, finance, human resource management, management, marketing, and web development for enterprise. Romain College of Business majors who elect to complete minors will typically have to take more than the 120 hours required for a degree in order to complete requirements for a major and a minor. All pre-requisite courses must be completed before enrollment in any upper-level business or economics course; any exceptions must receive prior approval from the dean of the Romain College of Business. | ||||
Marketing Minor Required Courses (6 hours) | ||||
| Course Name | Credits: | Term Taken | Grade | Gen Ed |
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| ECON 175 - Fundamentals of Economics or USI Core 39: Social Science-BS Term(s) Offered: Fall, Spring | Credits: 3 | |||
| ECON 208 - Principles of Microeconomics or USI Core 39: Ways of Knowing-Social Inquiry; Social Science (BS) Term(s) Offered: Fall, Spring, Summer | Credits: 3 | |||
| ECON 209 - Principles of Macroeconomics USI Core 39: Social Science-BS Term(s) Offered: Fall, Spring, Summer | Credits: 3 | |||
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| MKTG 201 - Introduction to Marketing or Term(s) Offered: Fall, Spring | Credits: 3 | |||
| MKTG 305 - Principles of Marketing Term(s) Offered: Fall, Spring, Summer | Credits: 3 | |||
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Directed Electives (12 hours)Select four Marketing Electives from the list: | ||||
| Course Name | Credits: | Term Taken | Grade | Gen Ed |
| MKTG 313 - Services Marketing Term(s) Offered: Irregularly offered | Credits: 3 | |||
| MKTG 332 - Consumer Behavior Term(s) Offered: Fall, Spring | Credits: 3 | |||
| MKTG 334 - Promotional Strategy Term(s) Offered: Irregularly offered | Credits: 3 | |||
| MKTG 342 - Business and Industrial Marketing Term(s) Offered: Irregularly offered | Credits: 3 | |||
| MKTG 344 - Personal Selling Term(s) Offered: Irregularly offered | Credits: 3 | |||
| MKTG 355 - Digital Marketing Term(s) Offered: Irregularly offered | Credits: 3 | |||
| MKTG 447 - Retailing Policy and Management Term(s) Offered: Irregularly offered | Credits: 3 | |||
| MKTG 471 - International Marketing Term(s) Offered: Fall, Spring | Credits: 3 | |||
| MKTG 475 - Seminar in Contemporary Marketing Problems Term(s) Offered: Irregularly offered | Credits: 3 | |||
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