Student ID:__________________________ Student Name:_______________________ Adviser Name:_______________________ | Bulletin: 2024-2025 Undergraduate Bulletin Program: Public Relations and Advertising Minor Minimum Credits Required:__________________ | |||
Public Relations and Advertising MinorCollege of Liberal Arts >> Communication and Media 18 hours; C or better required in all courses; 2.25 minor GPA required |
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Required Courses (9 hours) | ||||
Course Name | Credits: | Term Taken | Grade | Gen Ed |
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ADV 101 - Introduction to Advertising Term(s) Offered: Fall, Spring, Summer | Credits: 3 | |||
PRL 101 - Introduction to Public Relations Term(s) Offered: Fall, Spring, Summer | Credits: 3 | |||
COMM 221 - Social Media Communication Term(s) Offered: Fall, Spring | Credits: 3 | |||
Directed Electives (9 hours)Students select either 9 credit hours of electives from the offerings for the Public Relations emphasis OR 9 credit hours of electives from the offerings for the Advertising emphasis. | ||||
Directed Electives for Public Relations Emphasis | ||||
Course Name | Credits: | Term Taken | Grade | Gen Ed |
PRL 362 - Writing for Public Relations USI Core 39: Embedded Experience-Writing Term(s) Offered: Fall, Spring, Summer | Credits: 3 | |||
PRL 364 - Publications Design Term(s) Offered: Fall, Spring | Credits: 3 | |||
PRL 461 - Seminar in Integrated Marketing Communications Term(s) Offered: Irregularly offered | Credits: 3 | |||
PRL 467 - Crisis Communications Term(s) Offered: Spring | Credits: 3 | |||
ADV 346 - Special Events and Promotion Term(s) Offered: Irregularly offered | Credits: 3 | |||
Directed Electives for Advertising Emphasis | ||||
Course Name | Credits: | Term Taken | Grade | Gen Ed |
ADV 335 - Advertising Strategy Term(s) Offered: Fall or Spring | Credits: 3 | |||
ADV 342 - Advertising Design Term(s) Offered: Fall or Spring | Credits: 3 | |||
ADV 346 - Special Events and Promotion Term(s) Offered: Irregularly offered | Credits: 3 | |||
ADV 347 - Advertising Copywriting USI Core 39: Embedded Experience-Writing Term(s) Offered: Fall or Spring | Credits: 3 | |||
ADV 441 - Seminar in Integrated Marketing Communications Term(s) Offered: Irregularly offered | Credits: 3 | |||
Notes:
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