ADV 335 - Advertising Strategy

Credits: 3

Background in and understanding of the principles in advertising and using strategic reasoning to apply those principles to solve problems and make strategic advertising decisions. Prerequisite(s): ADV 101 (grade of C or better), ENG 101 (grade of C or better), and ENG 201 (grade of C or better). Term(s) Offered (F=Fall, Sp=Spring, Su=Summer): Sp.