Radio and Television Major, B.A./B.S.

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37 hours plus 6 hours of Cognates; C or better required in all courses; 2.25 major GPA required

This major combines telecommunications history and theory with practical broadcast applications. Students acquire knowledge and understanding of the broadcast processes and on-air performing skills, utilizing facilities in both the campus radio station WSWI-AM and the Scripps Howard Video Production Complex.

Mass Communication majors (Journalism, Public Relations and Advertising, Radio and Television) must adhere to the guidelines of the Accrediting Council for Education in Journalism and Mass Communication.

Required Core (25 hours)

RTV 151 - Survey of Contemporary Broadcasting Credits: 3
RTV 255 - Media Production Credits: 3
RTV 256 - Broadcast Journalism Credits: 3
RTV 351 - Radio-Television Performance Credits: 3
RTV 354 - Writing for Electronic Media Credits: 3
RTV 457 - Key Issues in Telecommunications Credits: 3
COMM 494 - Mass Communication Law and Ethics Credits: 3
COMM 495 - Mass Communication Research Credits: 3
COMM 497 - Career Planning and Professional Development Credits: 1

Directed Electives (12 hours)

Choose two or three courses (6-9 hours)

RTV 451 - Radio-Television Programming Credits: 3
RTV 452 - Broadcast and Cable Sales Credits: 3
RTV 453 - Broadcast and Cable Management Credits: 3

Choose 3-6 hours to complete 12 hours of electives

ADV 101 - Introduction to Advertising Credits: 3
RTV 352 - Advanced Television Studio Producing and Directing Credits: 3
RTV 353 - Advanced Video Field Production Credits: 3
RTV 356 - Sportscasting Credits: 3
RTV 357 - Advanced Broadcast Journalism Credits: 3
RTV 499 - Special Topics Credits: 3
Select no more than 6 hours from this group:
RTV 150 - Practicum in Broadcasting Credits: 1
RTV 350 - Radio-Television Workshop Credits: 1-3
RTV 400 - Independent Study in Radio-Television Credits: 1-3
RTV 498 - Internship in Radio-Television Credits: 3

Communication Majors, Ethnic Cultures Cognate (3 hours)

Journalism majors may also select
JRN 496 - Media Ethics
ADV 499 - Special Topics Credits: 3
(approved ADV 499 topic: Advertising & Cultural Perceptions)
CMST 308 - Rhetoric and Diversity Credits: 3
CMST 317 - Intercultural Communication Credits: 3
COMM 477 - Comparative Structures of Mass Media in a Global Community Credits: 3
ENG 231 - African American Literature Credits: 3
ENG 330 - Ethnic Literature in America Credits: 3
JRN 499 - Special Topics Credits: 3
(approved JRN 499 topics: Covering Diverse Cultures; Diversity & Mass Media)
LIBA 497 - Capstone Studies Credits: 3
(approved LIBA497 topics: Racism in America; Art & Diversity/20th Cent)
PRL 499 - Special Topics Credits: 3
(approved PRL 499 topic: PR in a Global Community)
RTV 499 - Special Topics Credits: 3
(approved RTV 499 topic: Race, Ethnicity & the Media)
SOC 370 - Seminar in Sociology Credits: 3
(approved SOC 370 topics: Globalization; Hate Groups/Hate Crimes; Race, Class, Gen-Pop Culture)
SOC 421 - Race and Ethnicity Credits: 3

Communication Majors, Gender Studies Cognate (3 hours)

CMST 402 - Gender, Communication, and Culture Credits: 3
CMST 499 - Special Topics in Communication Studies Credits: 3
(approved CMST499 topic: Rhetoric of Family & Gender)
ENG 288 - Women in Literature Through the 18th Century Credits: 3
ENG 387 - Women’s Literature and Gender Issues: 19th- and 20th-Century Theory Credits: 3
GNDR 111 - Intro to Gender Studies Credits: 3
GNDR 333 - Perspectives on Gender Credits: 3
GNDR 449 - Special Topics: Gender Studies Credits: 3
HIST 311 - Women and Gender in America Credits: 3
HIST 498 - Senior Seminar in American History Credits: 3
(approved HIST498 topic: Women/Gender to 1920)
JRN 499 - Special Topics Credits: 3
(approved JRN 499 topic: Diversity & Mass Media)
LIBA 497 - Capstone Studies Credits: 3
(approved LIBA497 topic: Women, Art & Society)
PHIL 364 - Gender and Philosophy Credits: 3
PSY 381 - Psychology of Gender Credits: 3
RTV 499 - Special Topics Credits: 3
(approved RTV 499 topic: Media & Female Athletes)
SOC 370 - Seminar in Sociology Credits: 3
(approved SOC 370 topics: Hate Groups/Hate Crimes; Race, Class, Gen-Pop Culture; Gender at Work; Women & Work)
SOC 431 - Gender and Society Credits: 3

Additional Information

An internship in the broadcast media, practicum work, and/or a broadcast workshop with the campus radio station and TV studio are highly recommended for the junior or senior year.