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2014-2015 Undergraduate Bulletin [ARCHIVED PUBLICATION]
Course Descriptions
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Liberal Arts |
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Management |
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MNGT 354 - Strategic Entrepreneurship
Credits: 3
Students in this course will bridge the gap between entrepreneurial thought and practice by focusing on activities that must be carried out by a company within the framework of strategic entrepreneurship. This framework highlights the activities that create, deliver, and capture value for an enterprise. The course is designed to immerse students actively in the strategic entrepreneurial process with the objectives to reinforce and develop divergent thinking, analytical thinking, and communication skills. This course will develop skills associated with opportunity recognition (convergent and divergent thinking) and feasibility analysis (market and financial analysis), and extend these to the development and communication of a business model in an atmosphere that is based on team collaboration and coaching.
Prerequisite(s): MNGT 352 , MNGT 353 for non-business majors; junior standing for business majors.
Term(s) Offered: Fall, Spring
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MNGT 452 - Policy Formulation and Implementation
Credits: 3
This capstone course requires students to develop interdisciplinary solutions for addressing contemporary business problems. In addition to integrating the major fields of business (accounting, finance, marketing, management, computer information systems), this course requires students to address a variety of different topics, such as social issues, diversity, environmental concerns, global/cultural differences, ethics, economics, critical thinking, problem identification, problem solving, communication skills, quantitative analysis, technology, current events, and politics. Through the use of cases, presentations, written projects, class discussions, lectures, and current periodicals, students are exposed to the complexities of conducting business in a changing world.
Prerequisite(s): MNGT 305 , FIN 305 , MKTG 305 and senior standing.
Term(s) Offered: Fall, Spring, Summer
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Marketing |
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MKTG 305 - Principles of Marketing
Credits: 3
A general survey of the entire field of marketing. Attention is given to the management of the marketing efforts of the individual firm. Emphasis is on the role of the marketing environment, understanding markets and customers, and decision making regarding products, pricing, distribution, and promotion.
Prerequisite(s): ACCT 201 and ACCT 202 *, ECON 208 and ECON 209 *, PSY 201 , and junior standing. (Courses marked * may be taken concurrently with MKTG 305.)
Term(s) Offered: Fall, Spring, Summer
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MKTG 355 - Interactive Marketing
Credits: 3
This course focuses on the integration of state-of-the-art interactive technologies into the design and implementation of marketing programs for the new millennium. The functions of market identification through customer analysis, and the planning and implementation of conception, pricing, promotion and distribution of ideas, goods, and services to satisfy the market benefit immensely from the capabilities of the rapidly developing information technology (IT) infrastructure. The course also includes introduction into different techniques for differentiating products and services and developing systems to focus on the market niche, establishing interactive links to customers, retrieving online information from customers, and using data mining for market research.
Prerequisite(s): MKTG 201 or MKTG 305 .
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Mathematics |
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MATH 107 - Fundamentals of Mathematics for Nursing
Credits: 4
This course focuses on understanding the mathematics required for nursing. Topics include algebraic concepts and procedures (equations, ratios, proportions, percentage problems, formulas, logarithmic calculations), geometric concepts and procedures (systems of measurements and conversions, area, volume), problem-solving techniques (modeling, dosage calculations, flow-rate calculations, angle measurements) and an introduction to statistical methods and procedures (measures of central tendency, constructing and interpreting graphs, range, standard deviation and coefficient of variation, normal distributions). This online course is open only to persons with an Associate’s Degree in nursing who have completed at least one semester of intermediate algebra and who are seeking a BS or MS degree in nursing.
USI Core 39: Foundations-Mathematics/Quantitative Reasoning.
Indiana Statewide Transfer General Education Core: Meets IN Statewide Core.
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MATH 236 - Geometry and Measurement for Teachers
Credits: 3
The course will provide opportunities to gain a deeper understanding of geometry as a study of size, shape and properties of space; a tool for problem solving; and a way of modeling physical situations. Topics include the study of logic, polygons, solids, Euclid’s postulates, congruent figures, similarity, rigid motion and symmetry, vectors and transformation, and other geometries; the use of manipulatives and technology will support the teaching and learning of these topics.
Prerequisite(s): MATH 111 , MATH 115 or MATH 118 with a grade of C or better, and MATH 203 with a grade of C or better.
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MATH 291 - Mathematics for Secondary Teachers
Credits: 3
This course was designed to enhance the conceptual and procedural understandings of the mathematics that is taught at the secondary level—number theory, algebra, geometry, functions, probability and statistics. Concepts and problems will be viewed from an advanced perspective where the students will investigate alternate definitions and approaches to mathematical ideas; consider proofs, extensions and generalizations of familiar theorems; investigate multiple approaches to problem solving, and study connections between topics from different courses. Understanding and communication of mathematical concepts and processes will be emphasized; the use of technology and manipulatives will be used when appropriate. This course will not serve as an upper-level mathematics elective for the major or minor in mathematics.
Prerequisite(s): MATH 253 , grade of C or better.
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Mechanical Engineering |
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Music |
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