Dec 30, 2024  
2011-2013 Undergradate & Graduate Bulletin 
    
2011-2013 Undergradate & Graduate Bulletin [ARCHIVED PUBLICATION]

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ADV 346 - Special Events and Promotion


Credits: 3

This course examines the elements of a highly specialized form of advertising, specifically the event planning process, creative brainstorming, budgeting, overcoming obstacles, attracting sponsorships, soliciting volunteers, and evaluations. Prereq: ADV 342  or PRL 364 . Term(s) Offered (F=Fall, Sp=Spring, Su=Summer): Sp.


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